Mar 22, 2023 | Advertising, Marketing, Podcast
If you want to reach people for your business (whether it’s customers or prospects) you need to do it in the way that’s easy for THEM. In todays very digital society, text messaging is the number one way that people communicate, so it makes sense that you...
Mar 7, 2023 | Advertising, Marketing, Podcast
For your marketing to be successful, you not only need the right message going to the right target market but it also has to be delivered at the right time. Timing is everything! In this episode we’ll discuss what kinds of marketing campaigns you should be...
Feb 15, 2023 | Administration, Interview, Marketing, Podcast
There’s a trend in every industry that’s become one of the most popular and successful business models available. Very few pet businesses, however, are taking advantage of it and I think that needs to change. We’re talking about membership...
Feb 7, 2023 | Advertising, Marketing, Podcast
One of the first questions I ask new clients is “what makes your business different and better than the competition.” It’s a question you need to have a very clear answer for because it will dictate all of your marketing and is usually the reason why...
Feb 1, 2023 | Marketing, Podcast
Everyone is alway so focused on getting new people interested in your business that sometimes we forget to take care of our existing customers. Yes, bringing in new leads is important, however if you do an amazing job with the customers you already have, they will...
Jan 10, 2023 | Advertising, Marketing, Podcast
Your website is one of the most important business assets you have. It can either draw people in and help them to become customers or it can turn people away, never to return. Think of your website as your digital storefront – it’s the first impression...