Sep 22, 2026 | Advertising, Marketing, Podcast
Are your marketing efforts actually driving your pet resort forward—or are you just posting, emailing, advertising, and hoping something sticks? In this episode we dig into why marketing activity and marketing strategy are two very different things, and how being more... 
Sep 15, 2026 | Marketing, Podcast
In a crowded pet care market, blending in is one of the fastest ways to turn your business into a commodity. In this episode of the Overdog Podcast, Fern breaks down why so many daycare and boarding businesses end up looking, sounding, and operating the same—and why... 
Sep 1, 2026 | Administration, Marketing, Mindset, Podcast, Staffing
Ever feel like you’re working nonstop in your dog daycare or boarding business, but somehow the needle just isn’t moving? The problem might not be how much you’re doing—it might be what you’re spending your time on. In this episode, Fern breaks down the 80/20... 
Aug 18, 2026 | Administration, Advertising, Marketing, Mindset, Podcast, Social Media, Staffing
Patience can feel like the last thing you need when you’re trying to grow a dog daycare or boarding business. You want more clients, a stronger team, better marketing, and bigger results—and you want to know that all the work you’re putting in is actually paying off.... 
Aug 4, 2026 | Marketing, Podcast, Social Media
AI is quickly becoming part of every business, but just because everyone has access to the same tools doesn’t mean everyone is getting the same results. In this episode, we dig into the biggest mistake dog daycare and boarding businesses are making with AI—and... 
Jul 21, 2026 | Marketing, Podcast
Some pet resorts seem to attract loyal customers, stay booked, and keep growing year after year. It isn’t luck—and it isn’t just about offering great care. In this episode, we’re talking about the marketing habits and business decisions that quietly...
