May 17, 2022 | Advertising, Marketing, Podcast, Social Media
How cool would it be if both customers and non customers were so excited about what you are doing that they feel compelled to share it with everyone they know? That would mean that other people are talking about your business and there’s a buzz about your... 
May 3, 2022 | Marketing, Podcast
Satisfied customers will get you no where. To have a thriving business that beats the competition and is around for years to come, you need to turn your customers into raving fans. Raving fans are loyal to your business no matter what, buy more stuff from you and... 
Apr 19, 2022 | Administration, Marketing, Podcast
In this weeks episode Fern answers a question from a listener who’s struggling to get dog daycare customers and wondering how to keep them for a longer period of time. The key is to figure out where the problem is in your sales process and then take action to... 
Apr 6, 2022 | Administration, Marketing, Podcast, Staffing
We learn more from our mistakes than we do from our successes, but what’s even better is that if we can learn from the mistakes of others, so that we don’t have to make them at all. In this episode, I’ll highlight 8 mistakes I see being made by... 
Mar 29, 2022 | Marketing, Podcast
Luckily for you there are so many different channels available to market your business. This is great because you’ve got a lot of options to grow your dog daycare business, however it’s also overwhelming and more than a bit confusing. In today’s... 
Mar 15, 2022 | Interview, Marketing, Podcast
There are two things I know to be true of the future of the dog daycare industry. One, that business owners need to get creative in finding new ways to bring in more money and two, that we need to figure out how to provide more value to the customers. If you do #2,...