Ever feel like you’re working nonstop in your dog daycare or boarding business, but somehow the needle just isn’t moving? The problem might not be how much you’re doing—it might be what you’re spending your time on. In this episode, Fern breaks down the 80/20 principle and shows how looking at your business through this simple lens can uncover where your biggest opportunities (and biggest headaches) are hiding.

From your customers and services to your marketing, employees, recurring problems, and even your own calendar, there’s a good chance a relatively small percentage is creating most of the results. Fern explores how to identify what’s actually working, stop giving everything equal attention, and get more intentional about where you put your time, money, and energy. Before you add another service, marketing channel, employee, or location, this episode might completely change what you decide to focus on next.

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