Podcast
Episode 86: Increasing Client Retention
Everyone is alway so focused on getting new people interested in your business that sometimes we forget to take care of our existing customers. Yes, bringing in new leads is important, however if you do an amazing job with the customers you already have, they will...
Episode 85: How To Manage Your Staff Better
One of the hardest part of running a dog daycare business is dealing with the many facets of having employees. It's difficult to get good people, train them properly, create an environment that they will enjoy and to help them work together as a team. By far, staffing...
Episode 84: Day Training and Board & Train Programs
One of the most in demand services in pet businesses right now is training. And one of the biggest opportunities for revenue growth for pet businesses is with day training and board & train programs. These are not only be a great value add for your clients, but...
Episode 83: 8 Things Your Website NEEDS To Have
Your website is one of the most important business assets you have. It can either draw people in and help them to become customers or it can turn people away, never to return. Think of your website as your digital storefront - it's the first impression people get of...
Episode 82: The State of The Dog Daycare Industry and What’s To Come in 2023
A lot has happened in the dog industry over the past 12 months. There were ups and downs, and sometimes all you could do as owners is hold on tight. With the new year upon us, it's a great time to look back at what happened in 2022 and then prepare to move...
Episode 81: Using Video To Grow Your Business
Online video consumption has been going up every year and even though it's such a powerful tool to grow your dog business, few companies are taking advantage of it. Today we'll talk about why you should be utilizing video in your marketing, what kinds of videos...
Episode 80: Creating Your Marketing Calendar
You've heard it before: "failing to plan is planning to fail." That's true for much about your business but especially when it comes to your marketing. In order to set yourself up for success you need to have a vision of what you want to accomplish, as well as a...
Episode 79: Google vs. Facebook Ads
If you're looking to really supercharge your marketing efforts, paid advertising can help you reach more people and get more customers. Hands down, the best bang for your buck is using digital ads on the two big platforms: Google and Facebook. They are both powerful...
Episode 78: Rescuing Lost Customers
What do you do when you haven't seen a regular customer in a while? Do we just assume that they no longer need you or that they founds someplace else to go? No way. They might not be lost forever - they just might need a little help finding their way back. And...
Episode 77: Choosing Quality
In every market there are low end service offering and their are high end businesses. There is an audience for every kind of business so it's up to you to decide what kind you want to create, the kind of service you want to provide and how you want to serve. In...
